Testimonials > Case Study: RICS Asia
Case study: RICS Asia
RICS, the world’s leading professional body for qualifications and standards in land, property and construction, recently decided to review its communications strategy in Asia to ensure it could best support business objectives in the region.
However, with only a small team in-house, RICS Asia wanted an outside perspective to help assess what it was already doing well, and what it could do better.
RICS Asia therefore appointed Human Communications to carry out a communications audit. We interviewed members of its communications team, spoke to its directors, reviewed current communications plans, and identified potential gaps in its approach.
We then produced an audit report detailing our findings, and making recommendations on how RICS Asia could improve its communications in future.
Jason Ho, Director, RICS North Asia, found the report to be “comprehensive and insightful”, and is now working on implementing the audit recommendations as RICS seeks to raise its profile and grow its business in the region.
To find out how we can help to make your communications more effective, please contact us now.